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working tools Archives | Open

Icon with shoulder straps and legs of its own

By | Design and communication, Sustainability | No Comments

OPEN BAG

Ikea’s blue shopping bag may have become a fashion accessory overnight, but it’s been working its way up to fame for a couple of decades. It was conceived in 1996, when Ikea had a less than glamorous problem. Smaller things than flat-pack items were being added to the product range, but customers weren’t finding it easy to cart them around the gigantic stores. The blue bag was the solution – though it wasn’t one the furniture empire could keep within the confines of its premises. No matter how they tried, they could never quite stop customers from taking the bag home with them.

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Where’s my pan, Paul?

By | Design and communication | No Comments
OPEN KITCHEN

In the 1960s, Julia Child succeeded in turning an entire nation on to French onion soup. This is just one reason why the kitchen belonging to this American cookery icon is today housed in the same wing of the National Museum in Washington, like the Apollo 13 rocket. Both were risky, if ultimately successful missions. Read More

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