A couple of apes are sitting on a lonely hilltop somewhere, let’s say Africa, and together they learn a new skill. Before long, this new ability will have spread in waves across the entire planet. The acquired knowledge then pervades the entire species, becoming part of the collective memory of all apes in the process. British biologist Rupert Sheldrake is convinced that all animals of the same species worldwide can draw on a vast library of once acquired practical knowledge. What a wonderful thought. Read More
Ikea’s blue shopping bag may have become a fashion accessory overnight, but it’s been working its way up to fame for a couple of decades. It was conceived in 1996, when Ikea had a less than glamorous problem. Smaller things than flat-pack items were being added to the product range, but customers weren’t finding it easy to cart them around the gigantic stores. The blue bag was the solution – though it wasn’t one the furniture empire could keep within the confines of its premises. No matter how they tried, they could never quite stop customers from taking the bag home with them.
In the 1960s, Julia Child succeeded in turning an entire nation on to French onion soup. This is just one reason why the kitchen belonging to this American cookery icon is today housed in the same wing of the National Museum in Washington, like the Apollo 13 rocket. Both were risky, if ultimately successful missions. Read More
The pocket knife has always been very versatile. Although originally only intended to replace the dagger, people quickly noticed that it could be used to cut wood, castrate boars, pluck chickens and sew sacks of potatoes. In Italy it was hung over the marital bed as the “coltello d’amore”, so the groom was under no illusions what to expect if he didn’t take monogamy as seriously as expected. Read More
Christoph Schnug is a product and graphic designer, owner of Studio C. He has created the concept of our innovative range of QS Peak and Pattern pens and designed most of our DS models. The new QS30 also comes from his drawing board. His designs rank among the most successful in the industry and his work has been awarded with numerous international prizes. Read More