Milan Design Week is over – a time of really exciting days and long nights! We learned a lot about the absolute newest design trends – but the most important news: Prodir is now available in retail outlets.
The Prodir Blog
With our first Me, Myself and I collection, our writing instruments are also available in retail outlets, online and offline. So that everyone can now find the Prodir pen that suits them best. As individual and personal as a ballpoint pen can possibly be.
The name may be a little misleading – Null Stern Hotel means “Zero Star Hotel”. Yet this accommodation high in the Safien valley (Canton of Graubünden) probably offers a view of more stars at night than any other hotel room on Earth.
While developing the concept for the new QS00, we took some time to carefully consider the road ahead for product design in general. We then reflected on how we could integrate this roadmap into our products in harmony with our idea of what makes a good writing instrument.
Alessandra Monti is fascinated by wolves – their intelligence, their complex social structure, their unbounded power. A few years ago, she felt the desire to experience first-hand what it used to be like for humans and wolves to respectfully co-exist.
There was a time when markets were wonderful places – cauldrons of haggling and laughter, where butchers, bakers, cooks and tailors plied their trades side by side. They were places teeming with life, tangible and real.
Though stunning above the surface, this river only reveals its true beauty underwater: Number one on the Diviac list of 10 unbelievable freshwater dives – the Verzasca River.
Whenever I’m passing the time at one of those dismal conferences with our secret scribbles, I notice just how important you actually are to me. It’s high time that I write you a couple of lines as I take you for granted far too often.
The first thing we notice with a brand is its colour. In a matter of seconds, a statement is made without a word having been said. And the colour remains in the mind. That’s what makes brand colours so important. A conversation with Swiss marketing expert Eckhard Sohns.
Any honest and respectable product must above all keep its promises. A promotional pen is both a writing instrument and a means of communication: as such it must write well and communicate your brand values effectively.